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Fast delivery: A&W is getting better, an 8th Maison Smith and something new in Le Massif de Charlevoix

Fast delivery: A&W is getting better, an 8th Maison Smith and something new in Le Massif de Charlevoix

Today brings us a new edition of Fast Delivery, your digest of news on the restaurant industry in Quebec. Today we'll be discussing the great news surrounding A&W, the arrival of a new Maison Smith for 2022 and the new chef at Le Massif de Charlevoix.

First, because restaurant restrictions are less and less binding on restaurants, the A&W chain increased its sales by 17% in the last quarter in Canada. Among other things, the well-known brand has been able to open more restaurants and therefore serve more consumers. While at this time last year, A&W had 971 locations in operation, the number has jumped to 994 today.

Then, Maison Smith cafes continued to grow by opening an eighth branch, this time scheduled for next fall near Laval University. As a result, it gets closer to students and young professionals living in the sector and also to some CEGEPs located nearby. It will be the largest cafe of the eight and will be installed directly in a student residence building.

Finally, a new chef took over the restaurant at Le Massif de Charlevoix. Indeed, Yves Moreau is now in control of the kitchens. The one with 30 years of experience in the restaurant industry, having owned the Portofino in Quebec City, is already putting its colors on the menu, adding an Italian flavor while retaining a local touch, retaining only a few star dishes. of former chef Bessone. The new chef should soon be selling ready-to-eat meals that can be brought with you after a day in the mountains or even a home chef service offered in the chalets.

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